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Samsung

Samsung believes we all have a unique perspective on the world; one that should be shared and celebrated with others.
It’s one of the reasons they make creative tools that remove any barrier to self expression.

In 2018, Samsung introduced ‘Make’. A new platform to help everyone get the most from Samsung’s ever evolving technology.
And I explored a visual concept for the campaign that starts from their original logo to extract their Make DNA and connect it with their current technology.